[youtube=http://youtu.be/jFwgVxjatk8] Si parla tanto di storytelling: ho appena rivisto uno spot che con rara maestria coniuga emozioni, immagini e efficacia narrativa. Uno spot che riesce a […]
È stata presentata a Londra la nuova campagna United Colors of Benetton, intitolata “Disoccupato dell’Anno”. Dopo le polemiche dello scorso anno, con la provocatoria campagna Unhate […]
“Qual’è la differenza tra una donna e una toilette? La toilette non ti perseguita per nove mesi dopo averla usata”. Sembrerebbe solo una becera battuta da […]
L’utilizzo, spesso negativo, dell’immagine della donna in pubblicità è stato uno degli argomenti più caldi trattati in questo blog. Post come quelli relativi alla pubblicità “montami […]
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